The Complete Guide to Book Marketing.pdf

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FM
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THE
Complete Guide
to
Book
Marketing
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522439740.001.png
THE
Complete Guide
to
Marketing
D AVID C OLE
Revised Edition
ALLWORTH PRESS
NEW YORK
Book
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© 1999, 2003 David Cole
All rights reserved. Copyright under Berne Copyright Convention, Universal
Copyright Convention, and Pan-American Copyright Convention. No part
of this book may be reproduced, stored in a retrieval system, or transmitted in
any form, or by any means, electronic, mechanical, photocopying, recording,
or otherwise, without prior permission of the publisher.
080706050403
54321
Published by Allworth Press
An imprint of Allworth Communications
10 East 23rd Street, New York, NY 10010
Cover design by Derek Bacchus
Page composition/typography by SR Desktop Services, Ridge, NY
ISBN: 1-58115-028-8
Library of Congress Catalog Card Number: 98-74530
Printed in Canada
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