Seven-Steps-to-a-Successfull-Business-Plan.pdf

Seven Steps

to a

Successful

Business Plan

This Page Intentionally Left Blank

Seven Steps

to a

Successful

Business Plan

Al Coke

American Management Association

New York • Atlanta • Brussels • Buenos Aires • Chicago • London • Mexico City

San Francisco • Shanghai • Tokyo • Toronto • Washington, D.C.

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Library of Congress Cataloging-in-Publication Data

Coke, Al.

Seven steps to a successful business plan / Al Coke.

p. cm.

Includes bibliographical references and index.

ISBN 0-8144-0648-3

1. Business planning. 2. Strategic planning. 3. Success in business.

I. Title.

HD30.28 .C6422 2001

658.4'012—dc21

2001033579

Printed in the United States of America.

This publication may not be reproduced,

stored in a retrieval system,

or transmitted in whole or in part,

in any form or by any means, electronic,

mechanical, photocopying, recording, or otherwise,

without the prior written permission of AMACOM,

a division of American Management Association,

1601 Broadway, New York, NY 10019.

Printing number

10 9 8 7 6 5 4 3 2 1

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