Business Writing Clear and Simple.pdf

(2086 KB) Pobierz
136686405 UNPDF
Business
Clear and
Simple
®
NEW YORK
Writing
136686405.011.png 136686405.012.png 136686405.013.png
Copyright © 2007 LearningExpress, LLC.
All rights reserved under International and Pan-American Copyright Conventions.
Published in the United States by LearningExpress, LLC, New York.
Library of Congress Cataloging-in Publication Data::
Business writing clear and simple.—1st ed.
p. cm.
ISBN-13: 978-1-157685-637-6 (pbk. alk. paper)
1. Business writing. I. LerningExpress (Organization)
HF5718.3.B887 2007
808'.06665—dc22
2007017312
Printed in the United States of America
9 8 7 6 5 4 3 2 1
First Edition
ISBN: 978-1-57685-637-6
For more information or to place an order, contact LearningExpress at:
55 Broadway
8th Floor
New York, NY 10006
Or visit us at:
www.learnatest.com
 
136686405.001.png 136686405.002.png
Contents
Introduction
ix
1 Basic Training
1
Organize Your Thoughts
1
Analyze Your Audience
7
Be Clear and Concise
11
Keep It Simple
24
Accentuate the Positive
31
Avoid Certain Words
38
Add a Personal Touch
46
Tailor Your Content
49
2 Composition
51
Use Correct Formats
51
Business Letter Formats
52
Contents
BUSINESS WRITING CLEAR AND SIMPLE
v
136686405.003.png 136686405.004.png 136686405.005.png
Parts of a Business Letter
59
Memorandums
62
Electronic Correspondence
70
International Correspondence
79
Salutations and Closings
81
Resumes and Cover Letters
86
Paper and Envelopes
100
3 Sample Letters
103
Acknowledgments
104
Adjustments
106
Announcements
108
Apologies
110
Appointments
112
Appreciation
113
Collection
114
Complaints
118
Confirmations
120
Credit
122
Employees
126
Follow-Up
129
Goodwill
130
Guest Speaker
132
Haven’t Heard from You in a While
133
Inquiries
134
Instructions
136
Introduction
138
Invitations
139
Motivational
141
Orders
142
Proposals
143
Reassurance
145
Recommendations
147
Reference
150
Refusal
152
Reminders
154
Reports
155
Requests
158
Reservations
160
vi
BUSINESS WRITING CLEAR AND SIMPLE
Contents
136686405.006.png 136686405.007.png
Sales
162
Sympathy
164
Thank You
165
Transmittals
167
Welcome
169
4 Grammar
171
Parts of Speech
172
Sentences
201
Punctuation
204
Capitalization
217
Spelling
219
Contents
BUSINESS WRITING CLEAR AND SIMPLE
vii
136686405.008.png 136686405.009.png 136686405.010.png
Zgłoś jeśli naruszono regulamin