Miller - Game Theory At Work.pdf

(1853 KB) Pobierz
Microsoft Word - Game Theory at Work.doc
Game Theory at Work: How to Use Game Theory to
Outthink and Outmaneuver Your Competition
by James Mer
ISBN:0071400206
McGraw-Hl © 2003 (306 pages)
Ths s an accessbe gude to appyng game theory to every
facet of busness n order to mprove strategy and decson
makng and emerge as a tougher compettor n the busness
word.
Table of Contents
Outmaneuver Your Competton
Acknowedgments
Chapter 1 - Introducton
Chapter 2 - Threats, Promses, and Sequental Games
Chapter 3 - The Dangers of Prce Competton
Chapter 4 - Smutaneous Games
Chapter 5 - Massve Coordnaton Games
Chapter 6 - Nash Equbra
Chapter 7 - PrsonersÓ Demma
Chapter 8 - Adverse Seecton
Chapter 9 - Survvng wth Lmted Informaton
Chapter 10 - Prce Dscrmnaton and Other Prcng Strateges
Chapter 11 - Hodups
Chapter 12 - Spendng Other Peopes Money
Chapter 13 - Managng Empoyees
Chapter 14 - Negotatons
Chapter 15 - Auctons
Chapter 16 - The Stock Market
Chapter 17 - Further Readngs and References
Appendx - Study Questons
Notes
Index
Lst of Fgures
Lst of Tabes
Game Theory at Work Ï How to Use Game Theory to Outthnk and
242186749.001.png 242186749.002.png
Game Theory at Work - How to Use Game
Theory to Outthink and Outmaneuver Your
Competition
James D. Miller
McGraw-Hill
New York Chicago San Francisco Lisbon London
Madrid Mexico City Milan New Delhi
San Juan Seoul Singapore
Sydney Toronto
McGraw-Hill
A Division of The McGraw-Hill Companies
Copyright © 2003 by McGraw-Hill. All rights reserved. Printed in the United States of
America. Except as permitted under the United States Copyright Act of 1976, no part of
this publication may be reproduced or distributed in any form or by any means, or stored
in a data base or retrieval system, without prior written permission of the publisher.
1 2 3 4 5 6 7 8 9 0 DOC/DOC 0 9 8 7 6 5 4 3
ISBN 0-07-140020-6
McGraw-Hill books are available at special discounts to use as premiums and sales
promotions, or for use in corporate training programs. For more information, please write
to the Director of Special Sales, Professional Publishing, McGraw-Hill, Two Penn Plaza,
New York, NY 10121-2298. Or contact your local bookstore.
Library of Congress Cataloging-in-Publication Data
Miller, James D.
Game theory at work : how to use game theory to outthink and
outmaneuver your competition / by James D. Miller.
p. cm.
ISBN 0-07-140020-6 (hardcover : alk. paper)
1. Management games. I. Title: How to use game theory to outthink and
outmaneuver your competition. II. Title.
HD30.26 .M54 2003
658.4'0353-dc21 2002013681
This book is printed on recycled, acid-free paper
containing a minimum of 50% recycled, de-inked paper.
James D. Miller is an assistant professor of economics at Smith College. He has a Ph.D.
in economics from the University of Chicago and a J.D. from Stanford Law School. He
has written on game theory in Greek mythology, computer encryption, perjury law, e-
commerce, investing, genetic testing, Internet piracy and lotteries. His work has
appeared in popular and professional resources including the Orlando Sentinel, The
Weekly Standard, International Review of Law and Economics, Tech Central Station,
Journal of Information, Law and Technology , and the Internet sites for National Review ,
CNBC, and Fox News.
242186749.003.png
Acknowledgments
I’m extremely grateful to my wife Debbie for her stylistic assistance and proofreading, to
my editor Kelli Christiansen for her patiently shepherding a first-time author, to my
parents and grandfather for their embedding in me a love of learning, and to the students
of Smith College for teaching me how to explain economics.
 
Chapter 1: Introduction
Overview
'Honour and profit lie not in one sack.'
Proverb [ 1 ]
Your life consists of games, situations in which you compete for a high score. Game
theory studies how smart, ruthless people should act and interact in strategic settings.
This book will teach you to solve games. In some games you will negotiate for a raise; in
others you will strive to ensure that an employee works as hard as possible. Sometimes
you will know everything, while in other games you will have to guess at what others
know that you don't. Occasionally competitors will have to work together to survive, while
in other situations cooperation will be impossible since the winner will take all. Many of
the games will seemingly have nothing to do with business, but will be presented to give
you insights into strategy. Since the games that businesspeople play are both
complicated and diverse, this book will provide you with the intellectual tools necessary
to recognize what kind of game you're playing, and, more important, to maximize your
payoff in any game you're in.
In the world of game theory there exists no mercy or compassion, only self-interest. Most
people care solely about themselves and everyone knows and accepts this. In game
theory land your employer would never give you a raise because it 'would be a nice thing
to do.' You get the raise only if you convince your employer that it serves his interests to
give you more money. Game theory land resembles the hypercompetitive all-against-all
environment that often characterizes business in the capitalist world. But, as this book
will show, even when everyone acts totally ruthlessly and extremely competitively, the
logic of game theory often dictates that selfish people cooperate and even treat each
other with loyalty and respect.
This book is fluff free! Game Theory at Work won't teach you about power-chants,
discuss the importance of balancing work and family, or inspire you to become a more
caring leader. This book will instead help you to outstrategize, or at least keep up with,
competitors inside and outside your company.
Economists have devoted much thought to how you should play games of strategy, and
these ideas, which constitute game theory, influence the thinking of businesspeople,
military strategists, and even biologists. They also infiltrate everyday life, whether you
recognize it or not. Almost all MBA students and undergraduate economics majors will
formally encounter game theory in the classroom. Not understanding game theory puts
you at a tactical disadvantage when playing against those who do.
You will find game theory ideally suited for solitary study because it's interesting . Sure,
accounting is at least as important to business as game theory, but do you really want to
spend your free time memorizing the rules of what constitutes a debit? Perhaps the most
interesting thing that human beings do is compete. Game theory, the study of conflict,
illuminates how rational, self-interested people struggle against each other for
supremacy.
In game theory players often base their moves on what they think other people might do.
But if your move is based on what your opponents might do, and their moves are based
on what they think you are going to do, then your move will in fact be somewhat based
on what you think your opponents think that you will do! Game theory can get
complicated, but then so can business.
Ideally, you would learn game theory by reading a textbook. Actually, this isn't true. Your
time is valuable, and textbooks are designed to be studied over several months. So
ideally you should learn game theory by reading a relatively short, accessible book such
as this. Game Theory at Work is more accessible than a textbook, but perhaps more
challenging to read than the typical mass-market book. To master game theory you must
engage in active learning: you need to struggle with puzzles and (obviously) games. The
Appendix contains study questions to many chapters. Although you could follow the
 
entire book even if you skip all these questions, struggling with them will make you a
stronger player.
This book will challenge your intellect by showing how strange and seemingly
paradoxical results manifest themselves when humans compete. Among this book's
lessons are the following:
 
Never hire someone too eager to work for you.
 
Have less trust in smokers.
 
Many people in business exhibit honesty not because they are moral but
because they are greedy.
 
Eliminating choices can increase your payoff.
 
Burning money can increase your wealth.
 
Stock prices respond quickly to new information.
 
Exposing yourself to potential humiliation can increase your negotiating
strength when seeking a raise.
 
Inmates in mental institutions have a few negotiating advantages over their
somewhat more sane corporate counterparts.
 
Learning about Odysseus' recruitment into the Trojan War provides insight
into why stores issue coupons.
You might ask, 'Will reading this book help me make money?' A true game-theoretic
answer might be that since you have probably already bought this book, I don't really
care what benefit you would receive from reading it, so why should I bother answering
the question? In fact, you likely only purchased this book after reading the jacket, the
table of contents and maybe the first paragraph of the introduction. Perhaps I should only
bother putting a lot of effort into these very small parts of the book and just ramble on for
the rest of it to fill up space. For the rest of the book I could just ramble on and on by
being very, very, very verbose as I repeat myself over and over again by just rambling on
to fill up the space that I have to fill up for you to think that this book is thick enough to be
worth the book's purchase price. After all, I have more important things to do in my life
than write for the pleasure of people I have never even met. Of course, I like money, and
the more copies of this book that sell, the more money I'll get. If you do like this book,
you might suggest to a friend that she buy a copy. Also, if I choose to write another book,
you will be more likely to buy it if you enjoy this one, so probably for purely selfish
reasons I should make some attempt to provide you with useful information. Furthermore,
as of this writing my publisher, McGraw-Hill, still has the contractual right to reject this
manuscript. Since McGraw-Hill is a long-term player in the publishing game, they would
be harmed by fooling book buyers into purchasing nicely wrapped crap. Alas, this means
that if I manifestly fail to put anything of value in this book my publisher will demand the
return of my advance. Beware, however, if you end up enjoying this book, it's not
because I wrote it for the purpose of making you happy. I wrote it to maximize my own
payoff. I don't care, in any way, about your welfare. It's just that the capitalist system
under which books are produced in the United States creates incentives for me to
seriously attempt to write a book that customers will enjoy and perhaps even benefit from
reading.
[ 1 ] Browning (1989), 384.
 
Day-traders still need to worry about their stock's long-term prospects.
 
Zgłoś jeśli naruszono regulamin