Eric Scheibeler - AMWAY, Merchants of Deception.pdf

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An insider’s
look at the
worldwide,
systematic
conspiracy
of lies that is
Amway / Quixtar
and their
motivational
organizations
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See the Merchants of Deception website at:
http://www.merchantsofdeception.com
Mirror Sites at:
http://www.amquix.info/merchants/
http://www.whataboutquixtar.com/MOD/
http://antimon.sk/ddspeak/mod/
http://www.ariplex.com/ama/scheib1.zip
http://www.quixtarfiles.com/MOD/
http://www.cnbc.cmu.edu/~dst/MerchantsOfDeception
http://imranaziz.net/MOD
Notice
Before and while completing the research contained in this book, both my
family and I received death threats. Out of fear, I had chosen the pseudonym "John
Jacob" at the time. I have since decided to both go public and publish in my own
name, Eric Scheibeler. The text is being updated to reflect his now.
This text is the original and contains the family pseudonym "John Jacob" and
this note is included to explain these references.
Your Help Is Needed
First, save all of your books, tapes, CDs and literature purchased through your upline's tools resources.
Secondly if you are a distributor or have been one, your testimonial could be very helpful. Please send the
amount of your net income/loss along with details of representations that were made to you to:
enschei@yahoo.com
You May Also Fax testimonials to 570-227-0060.
These testimonials will not be made public and will only be shared with regulators, consumer advocates
and government investigators. Putting up this site and releasing the book Merchants of Deception globally
for free is something that I have morally compelled to do. I am however, not naïve, and am aware that by
taking these actions I am literally stepping in front of a bus.
Someone had to or it would never have stopped.
Legal Defense Needed
From what you have learned upon reading this site, you probably have a good idea what is going to happen
to me for exposing this global fraud. At the very least, a good number of attorneys are to immediately
descend upon me from Amway and its Kingpin distributors.
All of their actions will be made public. Despite this, I will need some of the best legal counsel in the
country. If you can refer a very large firm that would have an interest in a high profile free speech
case/defense, please contact me immediately at enschei@yahoo.com.
It appears that Amway’s Arbitration agreement and gag order were forced upon all of us to simply aid the
perpetration of known fraud and is therefore invalid. I will be silenced only when the public is safe.
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Support Needed
If you would like to make a donation to support me in my legal defense and
efforts to bring about regulatory justice, it would be very much appreciated.
You can do so by going to:
http://www.paypal.com
to use Paypal's ultra-secure servers to send monetary funds, even if you do
not have a Paypal account.
My account for donations is my email address:
enschei@yahoo.com
COPYRIGHT
ALL CONTENT © 2004 Eric N. Scheibeler & merchantsofdeception.com
This book is FREE to use and distribute for non-commercial (not for profit) purposes only. By downloading this file, you
acknowledge that the book Merchants of Deception and its associated web site www.merchantsofdeception.com and a
supporting PowerPoint presentation as well as the related compilation of terms and data (collectively, the "Content") are
copyrighted.
You agree to comply with any additional copyright notices, information, or restrictions contained in any Content available on or
accessed through the book or its web site. Users of the book Merchants of Deception and its associated web site
merchantsofdeception.com may use the Content only for their personal, noncommercial (not for profit) use.
"Free" content may be freely downloaded, copied, stored, distributed and published for your personal use or noncommercial
distribution consistent with the terms defined in this Agreement. When using the "free" content, you will maintain and include all
copyright and other notices contained in such content, and retain full acknowledgement of the authorship.
Except as expressly permitted by the copyright laws, no copying, storage, redistribution or publication of any content for profit is
permitted without the express permission of Eric N.Scheibeler or the owners of such content or their authorized persons if other
than Eric N. Scheibeler.
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People’s Perceptions of . . .
Merchants of Deception
"Mr. Jacob's book is a chilling portrayal of the process by which intelligent people can
persist for years in pursuing the Amway dream while making no money. It is all the
more significant because he earned his way to one of the highest distributor levels in the
Company. He understands the subtle methods used to keep distributors reaching for the
brass ring even in the face of dismal earnings and how they are prevented from learning
from each other that many, if not most, are in the same boat.
Jacob describes the mental conditioning that diminished his ability to make critical
judgments in the face of overwhelming factual evidence and his guilt about not attending
meetings even after he had decided to leave the company. I learned of similar experiences
from ex-distributors when I interviewed them for the State of Wisconsin's Amway
litigation in the early 80's. Such conditioning may explain why the tax returns (obtained
for this litigation) of all active Wisconsin Direct Distributors, the company's top 1%,
showed an average net income of minus $900. Why did these men and women persist in
earning their way to Direct Distributor status under these economic circumstances?
John Jacob’s book answers this question for those whose minds are clear enough to read
its pages."
BRUCE A. CRAIG , retired Assistant Attorney General ,
Wisconsin Department of Justice - Office of Consumer Protection.
(This statement is my own and not that of the State of Wisconsin)
"They have diamonds, limousines and mansions. John Jacob has a book. With cash
contributions to politicians they seek to influence regulatory agencies, state laws and
national trade policies. In telling his story, John Jacob asks for legality, honesty and full
disclosure. They pay ex-presidents of the United States, famous televangelists and
motivation speakers to prop up their image. John Jacob stands on his own and speaks
for himself. And they have a raucous army of followers, clingers and defenders who sing
and shout their praise. John Jacob gives voice to millions more who are silenced b y
deception, manipulation, fear and shame. With such odds arrayed, Amway and its
related motivational organizations are no match for the thunderous truth of John Jacob's
exposé."
ROBERT L. FITZPATRICK
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